How RevOps will kill Sales Ops
Controversial statement or not... but revenue generators get to divide and conquer, while Ops is left to consolidate and liberate. Toying around with some new ideas here in a new LinkedIn post. Let's play this out:
Marketing gets to break out into Paid vs Direct
Paid gets to specialize into social (FB, LI) vs Search Display (GA, Bing)
Sales gets to break o…
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